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Preparing for Black Friday 2026? We've got you

You've reached our Black Week content hub. Fresh advice and educational resources for the 2026 peak season are on the way. In the meantime, you can get instant access to the Peak Season Benchmarks 2025 report and see how the industry performed across orders, delivery, and shipping revenue during Black Week and Cyber Monday. It's the data behind smarter planning: order volume trends day by day, delivery method preferences, delivery promise ranges, and free-shipping economics across Scandinavia, the UK, and the Netherlands.

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Fresh data insights directly in your feed

Check exclusive, real-time Back Week 2024 order performance, delivery data, and industry benchmarks across our platform and beyond.

Reports, insights, success stories, and more

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The Black Friday guide for e-commerce in 2026

Browse the top advice to help you prepare across tech, service, delivery,
and customer retention

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Ingrid Delivery Checkout Benchmarks 2025

Global benchmarks and market insights across the UK, Sweden, Denmark, Norway, and the Netherlands.

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Infographic: 7 optimizations to maximize BFCM results

Protect margins and improve customer experience across the entire journey.

"Our initiative provides online retail with the insights it needs to handle this busy holiday season and the year ahead with confidence."

Piotr Zaleski, Chief Product Officer and Co-founder of Ingrid

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Ready to turn delivery into your competitive advantage?

Give shoppers unprecedented choice, control, and freedom at each step of their shopping journey — to make every purchase perfectly fit into their lives.

Helping over 250 retailers create delightful delivery experiences