Your control center for BFCM 2025

Real-time e-commerce order data, benchmarks, and expert insights to help you handle this busy holiday season with confidence. Sign up for exclusive access to real-time insights as Black Week 2025 unfolds.

Fresh data insights directly in your feed

Check exclusive, real-time Back Week 2024 order performance, delivery data, and industry benchmarks across our platform and beyond.

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Reports, insights, success stories and more

BFCM 2025 Guide: what Black Friday winners are doing differently in 2025?

Get top advice to help you prepare across tech, service, delivery, and customer retention

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10 ways to keep online delivery promise during peak season

Learn why why e-commerce delivery promises matter during BFCM.

Infographic: 7 optimizations to maximize BFCM results

Protect margins and improve customer experience across the entire journey.

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These retail brands aren't into Black Friday

Some choose to boycott it, others give back to the planet and those in need.

How Paul Smith saw a 28% revenue growth on Black Friday 2024

Learn how you can capture missed online sales using your brick-and-mortar stock.

Black Week live data tracker — coming soon

Get real-time delivery performance data as Black Week happens.

"Our initiative provides online retail with the insights it needs to handle this busy holiday season and the year ahead with confidence."

Piotr Zaleski, Chief Product Officer and Co-founder of Ingrid

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and benchmarks across our platform. No other forms, no gatekeeping.

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